![]() ![]() Lauren Drell points out that with millions of people using Pinterest to keep track of objects “they love, places they enjoy, foods they devour and things that inspire them” that marketers can use Pinterest as a focus group. ![]() Pinterest users’ likes and interests are easily viewable for all to see. □□ As a valued reader, you can save $700 if you act now! Sale Ends Tuesday! CLICK HERE TO LEARN MORE #6: Focus Group Get back into the game with an unbeatable conference experience and expert training at Social Media Marketing World in sunny San Diego, California-from your friends at Social Media Examiner. Repin and like other content that suits your community, which will help strengthen your reach in the long-term.”Īs a small business marketer, you can probably only pick one or two events to attend each year. #5: Etiquetteīe mindful of pin etiquette as outlined by Pinterest: be nice, credit your sources, avoid self-promotion, report objectionable content and tell them how they’re doing.īrian Honigman has some pointers regarding etiquette for brands: by sharing images and videos from other industry-related user’s boards, you will “ keep your profile community-based and not just a promotion center for your assets and products. For now, it appears that “do follow” links can still be added to the pin description. UPDATE: The links from the images pinned on Pinterest have now been changed to “no-follow” links. While we cannot predict whether Pinterest will also make this change as they grow… the current setup provides legitimate SEO value.” Pinterest currently offers Do Follow links. As Angie Pascale points out, “Other large social media sites-Facebook, Wikipedia, etc.-started out with Do Follow links, but eventually implemented No-Follows in an effort to deter spamming. Pinterest is not only a great visual representation of your business it also has the extra bonus of having SEO value. “It’ll give a shout-out to these fans and show potential customers that your current users really like using your product.” Sharing the West Elm love on Pinterest. She suggests you ask fans of your brand to pin pictures of themselves with their favorite product of yours and tag you, then you can repin those photos onto a VIP board. Lauren Drell‘s tip about crowdsourcing can be very effective for brands. Remember to use the email address associated with your company’s Twitter account if you want to link your Twitter and Pinterest profiles. *Note: Pinterest is one of the 60 new open graph websites and apps that allow a tighter integration with Facebook’s Timeline. Here you can also choose to link your Twitter profile to your Pinterest account publicly.” “Once you’re on Pinterest, it’s time to either keep the profile photo that’s been pulled from your Twitter account or upload a new one… You can alter the name and email associated with your account, add a location and website and then add a brief description of your brand. While Pinterest hasn’t yet created a distinction between a personal profile and brand page (like Facebook), early adopting brands are making good use of their Pinterest presences and the pins and boards they’re sharing.īrian Honigman points out that because Pinterest’s integration with Facebook is still only for personal profiles and not fan pages,* you should choose the email associated with your brand’s Twitter account to set up your Pinterest profile. (You can see what I’m up to on Pinterest, too.) #2: Brands and Pinterest Follow buttons are a great way to let users know you’re on Pinterest. When you add a Pin It button, you can encourage your customers and readers to pin your products onto Pinterest. Pinterest has several choices available on their goodies page. One important way to let your clients and prospects know about your presence on Pinterest is to add a Pinterest button. #1: Add a Pinterest “Follow” and/or “Pin It” Button What follows are 26 tips, an A-Z guide for creating a business presence on Pinterest. Pinterest’s ease of use for visually bookmarking, organizing and sharing things you love has made it a hit among individuals and businesses alike. To say there’s been a lot of buzz about Pinterest in recent months would be putting it mildly! Are you wondering how your business could use Pinterest?
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